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Chicken Licken – Big John

Chicken Licken Big John commercial

Trevor Clarence’s hilarious Chicken Licken commercial

I really needed a laugh today, and then this arrived in Alistair King’s Loerie predictions on ididthatad.

Chicken Licken has a long history of great ads, but this story of what a scrawny guy is willing to do for a Big John Burger is one of my all-time favorites.

If I exclude work from my clients, this would be my pick for the Loeries. I’m not sure who the actor is, but he deserves his own award, let alone a mention in the credits, where he’s conspicuous in his absence.

Great work from Your Girlfriend director Trevor Clarence and Net#work BBDO.

UPDATE: Congrats to Trevor & Your Girlfriend on winning a well-deserved Gold Loerie Award.

Kevin Kriedemann
 

KEVIN KRIEDEMANN

I am a Cape Town-based writer, publicist, digital marketer and website designer, specialising in the African commercials industry. Clients include Loeries Grand Prix winners Egg Films, Frieze Films and Platypus Productions, as well as the likes of Fly On The Wall, Refinery and Searle Street Post. Previously I edited The Callsheet and The Filmmakers Guide to South Africa and curated MyVideo's Awesome Advertising section.
 
               
 
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